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Google AdSense

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Google AdSense is a contextual advertising network that helps publishers monetize their websites with global fills. It offers one of the best CPC rates for niche blogs and websites. AdSense is the go-to advertising network for all entry-level publishers. 

The Best Google AdSense Alternatives List for Publishers

Google AdSense is an advertising program that allows website publishers to monetize their online content by displaying targeted ads. It provides a user-friendly interface, performance insights, and flexible ad formats, allowing publishers to optimize their revenue streams while maintaining a positive user experience.

Publishers earn revenue through AdSense primarily through two methods: cost-per-click (CPC) and cost-per-thousand-impressions (CPM). With CPC ads, publishers earn money each time a user clicks on an ad. With CPM ads, publishers earn based on the number of ad impressions (views) the ads receive. The revenue (rev-share percentage: 68%) varies depending on factors such as the advertiser's bid and the ad format.

Why do publishers need Adsense alternatives?

While Google AdSense is a popular and widely used advertising program, there are several reasons why publishers may consider exploring alternatives:

  • Although a vey big corporate, AdSensw does not cater to the specific needs that you might have
  • AdSense has limited ad formats to offer and does not offer some leading formats like push notifications, popunders and such. Other than limiting ad types, they also limit the way any ad service can be used
  • AdSense has a particularly high payment threshold of USD 100, which makes it too high for small website owners and they have to wait too long to get paid

It's important for publishers to consider their specific needs, audience, and content when evaluating AdSense alternatives. Testing different networks and assessing their performance can help publishers find the optimal mix of ad networks to maximize revenue and diversify their monetization strategies. Check out the best Google AdSense alternatives for publishers.

Setupad

A solid competitor and alternative for AdSense, Setupad is a monetization tool that allows content producers to display programmatic advertising to boost their ad revenue. More than 15 supply-side networks, including Google, are connected to the publisher's ad inventory through Setupad using header bidding technology.

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Media.net

One of the largest contextual advertising platforms and a Google AdSense alternative, Media.net offers cutting-edge ad tech with server-to-server technology to publishers. It has one of the largest pools of advertisers in the world and its ads can help you maximize your monetization.

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Ezoic

Ezoic makes sure that websites utilizing their technologies comply with the AdSense guidelines because they are Google Certified Publishing Partners. Ezoic does not require you to have an AdSense account, but if you do, it must be in great condition, as Ezoic cannot approve sites that AdSense has banned due to policy breaches. Ezoic does not seek websites that are primarily corporate or e-commerce in character, but rather sites that are informative and content-rich, creative, and appealing. But it can be taken into consideration if your website is a blog that is connected to an online store.

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Infolinks

A Google AdSense alternative, Infolinks helps you earn more with smart ads. Infolinks supports over 350,000 publishers worldwide. Publishers will undoubtedly get a stable revenue source, reliable technology, solid account management, and a positive user experience.

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Valueimpression

Valueimpression is a high-converting ad network. They assert that earnings might range from 40 to 300 percent higher than those on other networks.

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Underdog Media

An alternative for Google AdSense, Underdog Media is a dynamic ad monetization network that prioritizes offering its publisher partners highly visible ad units. The EDGE unit, a hybrid slider that can offer both video and conventional display ads, is the flagship item for UDM.

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iZooto

iZooto is an owned audience marketing solution that leverages push notification as a channel to help publishers build, own, and engage their audience. iZooto enables publishers to take charge of their audience and reduce their dependence on Google and Facebook. Publishers engage their audience with personalized and automated notifications to build repeat traffic and earn more from their current display ads. Publishers can also push ads to their audience using notifications and generate incremental revenue

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Monetag

No matter what audience and web or mobile traffic you want to monetize, Monetag is ready to meet your expectations for an outstanding balance between revenue and experience for your users. This Google AdSense alternative will help you earn more revenue without huge limitations.

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Automatad

Automatad is a publisher-focused firm that offers the most comprehensive package of programmatic monetization technologies on the market today. Because of its subject-matter expertise and the reliability of its solutions, it is now handling the programmatic requirements for more than 100 publications worldwide.

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The Moneytizer

No matter the size of their webpage, The Moneytizer is a plug-and-play ad network that makes it simple for publishing companies to connect with advertisers. This Google AdSense alternative is based on their in-house Header Bidding technology, which enables them to link numerous advertising partners with each webpage.

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Google AdSense FAQs

AdSense alternatives may have different ad formats, pricing models, targeting options, revenue sharing models, and policies compared to AdSense. They may also specialize in specific niches or platforms, such as mobile, video, or native advertising.

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