Ascendeum

Ascendeum

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Ascendeum is a publisher-focused programmatic advertising platform that combines AI-powered optimization with human expertise. Offering comprehensive yield management solutions and 24/7 support, Ascendeum empowers publishers to maximize their ad revenue while maintaining full transparency and control.

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Ascendeum Description

Ascendeum is an innovative adtech company specializing in programmatic advertising solutions for publishers. Founded in 2021, Ascendeum has quickly established itself as a key player in the digital advertising ecosystem, offering a comprehensive suite of tools for ad optimization and yield management. The platform leverages advanced technology to maximize ad revenue for publishers while ensuring high-quality ad placements. Ascendeum's unique approach focuses on combining human expertise with cutting-edge AI to deliver superior results for its partners.

Ascendeum Software Images

Ascendeum Features and Capabilities

Some Features and Capabilities of Ascendeum are:

  • AI-Powered Yield Optimization: Machine learning algorithms that continuously optimize ad placements and bids.
  • Real-Time Bidding: Millisecond-level auctions for maximum competition and yield.
  • Advanced Targeting: Contextual and behavioral targeting options for precise audience reach.
  • Fraud Prevention: Proprietary technology to detect and prevent ad fraud, ensuring high-quality traffic.
  • Dynamic Allocation: Intelligent ad allocation across multiple demand sources to maximize revenue.
  • Cross-Platform Compatibility: Seamless ad delivery across desktop and mobile platforms.
  • Flexible Ad Formats: Support for various ad formats including display, video, and native.
  • Data Management: Secure handling and activation of first-party data for enhanced targeting.
  • Customizable Reporting: Comprehensive dashboards and reporting tools for in-depth performance analysis.
  • 24/7 Support: Round-the-clock assistance from a team of adops experts.

Ascendeum Key Facts

Some Key Facts:

  • Founded in 2021
  • Headquarters location USA 
  • Specializes in programmatic advertising and yield optimization
  • Combines AI technology with human expertise
  • Focuses on transparency and publisher-centric solutions
  • Offers 24/7 support from adops professionals

Ascendeum Site Type Monetized

Ascendeum caters to a diverse range of digital properties, including:

  • News and media websites
  • Blogs and content platforms
  • E-commerce sites
  • Mobile apps
  • Video streaming platforms

Ascendeum Geos Served

Ascendeum appears to operate globally, serving publishers worldwide. The platform likely supports multiple languages and currencies, enabling effective monetization for publishers across various regions.

Ascendeum Publisher Eligibility

As a publisher, you should have a minimum of 100k monthly visitors or 300k monthly pageviews. This entry level publisher traffic threshold is often recommended for a certain level of data to kick in for the optimization process to get started. Also, this threshold can benefit both the parties as this is a good starting point for scaling the website revenue. 

Ascendeum Revenue Share

Publishers can expect a flat or tiered revenue share of 70-85% depending on their traffic volumes and services offered. Most ad monetization services usually take a cut in the range of 15-20% of the total publisher revenue. However, the publishers can still see a minimum of 30%+ guaranteed revenue uplift, and if the same is not attained; a negotiation should be initiated. 

Ascendeum Ad Formats

Some AdFormats provided by Ascendeum are:

  • Display Ads: Standard and custom-sized banner ads optimized for viewability.
  • Video Ads: In-stream and out-stream video ad units for engaging brand storytelling.
  • Native Ads: Contextually relevant ads that match the look and feel of the publisher's content.
  • Rich Media: Interactive ad units for enhanced user engagement.

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