A4G

A4G

A4G's advanced analytics tools provide in-depth insights into competitive performance, allowing publishers to make informed decisions and improve their strategies.

A4G Description

A4G is an innovative ad technology company that provides advertising solutions for mobile, desktop and connected TV platforms. A4G uses technology to provide advertising services, optimizing ad delivery and performance through targeted advertising and real-time advertising. Their powerful platform supports a variety of ad formats, including display ads, video ads, and traditional ads, making them competitive for a variety of marketing campaigns. 

Their seamless integration process guarantees minimal disruption and quick onboarding. With a global reach and a robust network of advertisers, A4G provides publishers with access to premium demand sources and high-quality ads.The platform's advanced analytics tools provide in-depth insights into competitive performance, allowing publishers to make informed decisions and improve their strategies. A4G continues to innovate to stay at the forefront of the rapidly changing digital media landscape, delivering large-scale solutions that adapt to changing business conditions. 


Quick Facts

Quick Setup , High CPMs , Multiple Formats , Global Fill Rates , Header Bidding Tech

A4G Software Images

A4G Features and Capabilities

  • Reach:  A4G accesses over 20 billion global impressions monthly, representing major app developers like Rollic Games, Musi, Fugo, TextPlus, AudioMack, and Pinso.
  • CPM, Fill Rate, And Revenue Optimization: A4G is committed to boosting your advertising revenue with banners and video ads sourced from Google, direct clients, and leading DSPs. They are more profitable and manage successful campaigns from leading publishers such as Warner Bros., Sony, Blizzard, Ubisoft, Palado and Goodgame Studios.
  • Consulting Services Beyond ADs: A4G enhances publishers' apps and websites through functional, performance, and load testing. By analyzing competitors, the platform identifies trends that boost stability, revenue, retention, and user engagement.
  • Superior Ad Experience: A4G uses internal and third-party tools to swiftly detect and prevent invalid traffic, keeping deductions under 0.25% of total revenues. With 98% inclusion in ads.txt, they run direct ads only, allowing category exclusions to match the audience.
  • Revenue Uplift: The platform's comprehensive tools for yield management and automation workflow ensures better performance and revenue acceleration.
  • Competitive Payment Terms:  They've partnered with Payoneer to offer an A4G Mastercard for instant commission payments. Additionally, the platform provides international bank transfers in local currencies and mass PayPal payments which make payments easier for the publishers.
  • Dedicated Account Managers And Compliance: A designated account manager proactively communicates with publishers to uphold ad serving policies and guides publishers through significant industry shifts.. A4G limits Google ads to three calls per impression, ensuring compliance. Their data protection team assists publishers in GDPR/CCPA compliance.  

A4G Key Facts

  • Real-Time Insights: A4G offers publishers access to real-time analytics and insights, empowering them with valuable data to optimize their ad strategies and maximize revenue.
  • Industry Adaptation Assistance: A4G helps publishers navigate significant industry changes, providing support and insights to adapt strategies and technologies effectively in the dynamic adtech landscape.

A4G Geos Served

Serves globally.

A4G Revenue Share

After integrating A4G, many developers and publishers saw a 20% increase in ARPDAU and a significant increase in total ad revenue. A4G currently has an estimated annual revenue of $6 million.

A4G Ad Formats

A4G offers a diverse range of ad formats designed to maximize engagement and revenue for publishers. Their ad formats include:

  • Display Ads: Standard banner ads in various sizes that fit seamlessly into web pages, providing a balance between visibility and user experience.
  • Video Ads: High-impact ads that play within video content or as standalone units, available in formats such as pre-roll, mid-roll, and outstream, engaging users with dynamic content.
  • Rich Media Ads: Interactive and engaging ads that incorporate elements like audio, video, and clickable features, providing a more immersive experience for users.
  • Native Ads: Ads that blend seamlessly with the look and feel of the content, enhancing user experience while maintaining high engagement and click-through rates.
  • Native Video Ads: Video ads that blend seamlessly with the surrounding content, providing an engaging and non-disruptive viewing experience that enhances user interaction and increases ad effectiveness.

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