The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
An all-encompassing user experience platform for publishers is entitled UniSignIn. It offers all the capabilities required to create and manage a website for digital publication on a single platform. You can enhance website engagement by at least 25% using UniSignIn.
No matter the size of their webpage, The Moneytizer is a plug-and-play ad network that makes it simple for publishing companies to connect with advertisers. The platform is based on their in-house Header Bidding technology, which enables them to link numerous advertising partners with each webpage.
CafeMedia and AdThrive have been amalgamated into Raptive, which is a new kind of company that transforms creators into global brands and lasting businesses. For creators, they become your strategic partner that is equipped with expert advice, similar strategies, ad management, tailored technology, and inspired opportunities across all aspects your business.
PubGalaxy acts as a platform for website publishers and owners, assisting them in monetizing their website ad space, by collaborating with top advertisers. PubGalaxy aims to help its publishers attain steady revenue growth from their display ad inventory by leveraging the full potential of the RTB (Real-Time Bidding) ecosystem.
Fluid Player, an open-source HTML 5 video player is a great way to monetize your video content for free. Lightweight and fully compatible, it allows features such as CTA and Live Stream video ads. The recent update to the codebase has led to a significant improvement in code quality and enhanced player stability.
Contextual ad network, Adsolut Media, has agreements with some of the biggest ad exchanges in the market. The primary objective of the company is the continuous dynamic development of its programmatic solutions, to ensure that the relationships between advertisers and publishers are mutually fruitful and profitable.
SmartyAds Ad Exchange is a programmatic ad marketplace platform designed to cater to the needs of publishers and supply partners.
Are you looking for a solution that is profitable and will help you monetize your traffic? Clickadu is the go-to. Clickadu is a digital advertising network for web and mobile channels with excellent expertise, unique capabilities, and experience in revenue maximization for publishers.
SpringServe is an open video ad server that helps publishers painlessly manage ad break rules and leverage SpringServe's unique approach for yield management.
Freestar is an ad tech firm with a publisher-focused focus that was founded in 2015 and had its corporate headquarters in Phoenix, Arizona. They were placed first on the Inc 5,000 list in 2019.