The Best Advertising Platform Tools for Publishers
The adtech ecosystem continues to grow and innovate at a scale that other industries can barely imagine. Publishers need to be educated about the upcoming changes in the ecosystem and be vigilant. It's a tough space to compete and the early starters are the ones who will eventually stay longer on the battlefield. An increase in CPM, traffic, revenue, and everything related, depends on myriad factors and often has strong correlations. Altogether this makes the life of publishers more difficult. So, we have decided to segment the various heads under "advertising solutions for publishers". This can be found in the sub-category section of the website having an in-depth list of adtech vendors and partners. If you are looking to monetize your data, you can go ahead and check the sub-category "data monetization platforms" and so on. We suggest you click on the individual sub-categories to check the best advertising solutions. Should you wish to suggest an advertising solution that has performed well on your site, please email us at [email protected]. Also, feel free to request a site audit where you'll get personalized recommendations to increase your overall advertising revenue.
Do you run advertisements? Do you want to provide your consumers with convenient, unobtrusive adverts that live up to their expectations? Kevels is an alternative if you need someone to integrate your technological stack or are searching for assistance constructing a new ad server.
Eyeota is an excellent data monetization platform that works with brands, publishers, and data owners to onboard, enrich and activate data assets. This audience technology platform transforms data into addressable, privacy-compliant audiences that reach new customers, enhance marketing analytics, deepen insights, and boost omnichannel campaign performance.
MemberGate is a mature platform with 18+ years of experience. MemberGate provides membership to everyone with content to publish. The platform comes with features worth spending on and a team to make it all flow easily and smoothly. MemberGate is full of tools to manage members' websites and make things run on autopilot.
Index Exchange is an ad marketplace solution for publishers that connects publishers with global demand through an efficient and transparent marketplace.
Advanced Ads is the best WordPress plugin for managing your ads. With the help of cutting-edge tools that provide excellent flexibility and high performance, one can monetize their website.
A leading provider of intelligent, high-impact advertising solutions, Undertone provides incremental revenue opportunities and unique demand formats to publishers. Undertone is a proud member of the CBA, TAG, and IAB and is committed to continuing to adhere to compliance and guidelines as it evolves.
LinkTrackr is a web-based link-tracking, affiliate cloaking, and split-testing software.
Voluum is a leading ad-tracking software that helps track, analyze and optimize all of your traffic in one place.
RedTrack is an all-in-one performance marketing analytics platform that offers an ad tracking solution based on first-party cooking.
Cookiepro is a software that helps you comply with GDPR and CCPA. It also helps with user consent management and cookie consent management. CookiePro is a comprehensive consent solution that is trusted by more than 750,000 websites.